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Australia Post research shows the effectiveness of mail — just as they cut 1900 jobs!
Australia Post carried out a survey of 2000 people in December 2014, researching the effectiveness of mail. Their research highlighted many positives. It is ironic that this research is published at a time when the mail carrier has decided to cut 1900 jobs from its workforce.
The following article from the online printing newsletter ProPrint on 29th June tells the story, which is available here. Read More -
Book sales expected to grow over next five years
A report in the ProPrint online newsletter of June 15th 2015 contains encouraging news for anyone associated with book production — from authors to printers to publishers to booksellers.
Print’s share of advertising dollars is predicted to shrink over the next five years as digital makes more and more inroads into print — with two exceptions — books and outdoor advertising. Read More